Ten wheeled Island has the role of creating, producing and of marketing multi-media products (books-CD-ROM, Web based game applications, DVD-ROM, etc.) which support the knowledge training and the development of the creativity in children 6 to 10 years while stimulating the parent child relation. This new company will also put on the market of other types of products in relations with the character of Diroo.
Ten wheeled Island targets two types of markets in Quebec, in Canada, in Europe and in the United States: the education and entertainment sectors.
In the first category, it refers to private or public primary schools, alternate schools, educational day care centers and home schools. In the second category, it refers to of the distributeurs/retailers and toy stores and bookshops targetting the general public specialized or having sections for children.
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